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RSA 179:25 · Sign Restrictions

Title
XIII: ALCOHOLIC BEVERAGES
Chapter
179 · ENFORCEMENT, REQUIREMENTS AND PENALTIES
Status
current
Official source linked
Yes
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179:25 Sign Restrictions. –

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I.

No brand advertising of liquor or beverages sold in this state shall be allowed through the use of internally illuminated signs outside the licensed premises. Brand advertising of liquor or beverages sold in this state shall be allowed through the use of internally illuminated signs inside the licensed premises. Notwithstanding the above, liquor manufacturers, wine manufacturers, beverage manufacturers and wholesale distributors may advertise on the site of their licensed premises through the use of internally illuminated signs.

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II.

For the purposes of this section, internally illuminated signs shall include back lighted, or similar signs, but shall not include neon signs.

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III.

All exterior signs shall be in conformance with city or town requirements.

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IV.

For purposes of this section only, "brand advertising" means advertising that includes a name, trademark, symbol, logo, slogan, or other distinguishing mark or device that identifies any product or manufacturer. Source. 1990, 255:1. 1992, 115:5; 195:1. 1996, 275:23. 2002, 54:2, eff. July 1, 2002. 2019, 17:1, eff. July 9, 2019.

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Source note

Source. 1990, 255:1. 1992, 115:5; 195:1. 1996, 275:23. 2002, 54:2, eff. July 1, 2002. 2019, 17:1, eff. July 9, 2019.

Source history

  • 1990, 255:1
  • 1992, 115:5; 195:1
  • 1996, 275:23
  • 2002, 54:2, eff. July 1, 2002
  • 2019, 17:1, eff. July 9, 2019

Related materials

Bill relationships

  • 2026 HB1765 amend

    cur during the licensee's normal business hours. 3 New Section; Enforcement, Requirements and Penalties; Advertising; Prohibited Conduct; Defacing of Controlled Products. Amend RSA 179 by inserting after section 31 the following new section: 179:31-a Prohibited Conduct; Defacing of Controlled Products. I. No off premise license holder, or an employee or agent of an off premise license holder actin

  • 2026 HB1765-FN amend

    cur during the licensee's normal business hours. 3 New Section; Enforcement, Requirements and Penalties; Advertising; Prohibited Conduct; Defacing of Controlled Products. Amend RSA 179 by inserting after section 31 the following new section: 179:31-a Prohibited Conduct; Defacing of Controlled Products. I. No off premise license holder, or an employee or agent of an off premise license holder actin